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Carla's Collectables

McLuhan for Beginners, by W. Terrence Gordon (Softback, 1997)

McLuhan for Beginners, by W. Terrence Gordon (Softback, 1997)

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Discover why Marshall McLuhan—a visionary ranked alongside Freud and Einstein—remains essential reading for our digital age. This innovative documentary comic book makes his groundbreaking media theory accessible to everyone. McLuhan's prescient warnings about mass media and technology's impact on human consciousness feel urgently relevant today, as MIT Press and Wired magazine champion his resurgence. Through Susan Willmarth's engaging illustrations and W. Terrence Gordon's clear explanations, explore how McLuhan's ideas illuminate our relationship with screens, information, and each other. 

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